The “Online advertising and digital marketing for my business” course, will allow you to get to know and recognize the pillars of digital marketing as well as the most suitable tools to develop a suitable digital image of your company on the internet. Discover which are the most suitable tools for you and all the possibilities that digital marketing offers to develop your organization or company. 

In this CMI course, you will develop skills in an intensive way. All contents are based on the latest trends and have been developed by Dr. Georgina Marcelino Mercedes, CMI Business School research professor, and expert in strategic advertising, creativity, branded content, and marketing.

Communication through the internet allows businesses to discover new opportunities to make themselves known and find new potential customers and buyers. Acquire the best tools to develop your digital image and boost your organization or company.

“Online advertising and digital marketing for my business” emphasize the student’s overall experience and development. To do so, it implements a specialized methodology and a study plan made up of theoretical modules, a case method, and comprehensive self-assessment with personalized tutoring and continuous feedback from the teacher. 

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The course is aimed at people with management positions in companies, ONGs, members of public administrations, professionals, entrepreneurs, students, and in general, those who want to acquire and develop knowledge about sustainable finance to promote a positive impact on society and nature.
  • Know the basics of digital marketing and the options it offers to promote a business on the internet.
  • Understand the basic and most used terms in digital marketing.
  • Recognize the main components of digital marketing and how they relate to each other in a strategy.
  • Develop a basic digital marketing plan and know where to direct the first promotional efforts.
The course has a duration of approximately 10 hours, which includes a theoretical part, a practical case study, and an evaluation test.
CMI courses feature specialized and advanced methodology that uses an adequate experiential combination of theory, practice, and case-based method. Providing training in decision-making, and monitoring the performance and development of students, through personalized tutoring and continuous performance reviews.
120 euros The price includes all course materials and an accreditation diploma.

Georgina Marcelino

For more information about CMI Courses, you can fill in this form and we shall contact you as soon as possible.